What is OKR ?
OKR (Objectives and Key Results) is a goal-setting framework that focuses on defining clear, measurable objectives and tracking the results necessary to achieve those objectives. The framework is used to align individual, team, and organizational efforts toward common goals, with a focus on outcomes.
Objective: What you want to accomplish—it's a qualitative statement that describes the desired outcome.
Key Results: How you plan to achieve the objective—measurable milestones that track your progress toward the objective.
The primary difference between OKRs and KPIs (Key Performance Indicators) lies in their focus and scope:
OKRs are broader, ambitious goals that help drive change and innovation, focusing on what can be achieved and the results needed.
KPIs are specific, measurable metrics that help track the success of ongoing processes and operations, often used to monitor performance over time.
OKRs are more forward-thinking and ambitious and help push the organization toward growth, while KPIs measure how effectively things are being executed.